Types of testimonials 1 – results oriented from your products from customers Prove to future customers that you have what they need AND it works! 2 – Endorsement of you or your company 3 – Celebrity or expert endorsement We all need proof that our products and services work and we need to know they work prior to…
Jim and Stew discuss the importance of adding a One Time Offer to your sales page. Also discussed is the differences of the One Time Offer, Order Bump, Cross Sell, and Back End Offer – Jim shares how you can do them all with a video or sales copy text. Tips on the One Time…
Jim drops some knowledge bombs on how to test your sales copy on your site or in video sales letters. The focus of this discussion is getting more money from the SAME traffic. To do this you have to test ONE THING AT A TIME. For instance, make only ONE CHANGE: Test a headline or…