Jim Edwards and Stew Smith discuss developing live training (or recorded) so good you cannot give it away for free! Jim shows the training group how to develop the type of training that sells – YOUR training. Learn how to take action on what you just learned and be the coach that offers these types…
Most live trainings are built backward. The expert sits down, cracks their knuckles, opens a blank doc, and starts thinking: What do I know and how can I teach people everything I know? Big mistake. That is how you end up with a 90-minute information buffet where everybody leaves stuffed, confused, and wondering why they…
Jim Edwards and Stew Smith discuss how to give away items that drive more sales. You show people how to do it yourself or do it for them. Give them what to do, and sell them on showing them how to do it to achieve the result. How do we keep from being replaced by…
Jim Edwards and Stew Smith use CopyandContent.ai Genies to build a webinar and how to best use pitches during teaching sessions. Webinars and LIVE QA videos require a solid marketing strategy that needs to learn when to pitch/stop teaching. Don’t teach too much – save some for the pitch and call to action. Show them…