• How to Design a Live Training People Will Actually Pay For

    Most live trainings are built backward. The expert sits down, cracks their knuckles, opens a blank doc, and starts thinking: What do I know and how can I teach people everything I know? Big mistake. That is how you end up with a 90-minute information buffet where everybody leaves stuffed, confused, and wondering why they…

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  • How Do You Not Get Replaced by AI? [Podcast 301]

    Jim Edwards and Stew Smith discuss how to give away items that drive more sales. You show people how to do it yourself or do it for them. Give them what to do, and sell them on showing them how to do it to achieve the result. How do we keep from being replaced by…

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  • Why You Should Always Charge for Your Best Training

    There is a strange disease floating around the online business world. It sounds something like this: I need to give away my best stuff for free so people will trust me enough to buy later. That kind of worked 20 years ago… Sounds noble, even generous, but completely backwards. Because here is what actually happens…

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  • Webinar Builder That Make You Money with Jim Edwards [Podcast 300]

    Jim Edwards and Stew Smith use CopyandContent.ai Genies to build a webinar and how to best use pitches during teaching sessions. Webinars and LIVE QA videos require a solid marketing strategy that needs to learn when to pitch/stop teaching. Don’t teach too much – save some for the pitch and call to action. Show them…

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