Tag: salescopy

  • Do This During Quarantine – SCCMH [Podcast 61]

    Jim Edwards and Stew Smith discuss getting things done with the business when you are forced to be inside at home or working remotely. Discussing the use of crowd-sourcing to make excellent content for video, blog posts, podcasts, and even bigger projects like infographics, power point webinars, and even books!   Jim announced on his “Letting…

  • You Do Not Need To Be an Expert Copywriter to Have Excellent Salescopy – SCCMH [Podcast 60]

    Jim drops some serious knowledge bombs on what you need to make great salescopy without the expert copywriter. From the classic phrase, “It is not what it IS – it is what it DOES” when explaining your products / services to the new “It is not who your customer IS, it is what your customer…

  • Getting Potential Customers in the Right Zone to Buy – SCCMH [Podcast 55]

    Getting Potential Customers in the Right Zone to Buy – Compelling Story and Offer Jim Edwards and Stew Smith discuss the importance getting your readers / listeners of your sales copy in the right zone to buy.  Different emotions need to get poked and you do that with your story and offer. See more about…

  • Hidden Persuasion Wizard (Wizard Walk Through) – SCCMH [Podcast 53]

    Jim Edwards and Stew Smith walk through the process of using one of many salecopy / content market wizards.  Check out the Hidden Persuasion Wizard walk-through as Jim teaches us how to use this wizard and when it is appropriate.  In this case, you have to get within people’s radar as they search through all…

  • Where to Start? Welcome to TJEM – SCCMH [Podcast 49]

    Welcome to The Jim Edwards Method Premium where you now have access to countless wizards to help you with content creation, titles, sales copy, script creation for video sales letters, advertising, and much much more.  Jim Edwards and Stew Smith discuss common questions and answers received from email and the closed Facebook Group – https://www.facebook.com/groups/copywritingandcontenthacks such as …

  • Lessons Learned from Recent Book Launch – SCCMH [Podcast 44]

    Jim and Stew discuss the recent book launch of Copywriting Secrets https://copywritingsecrets.com. Anything that you do in business, there should be a moment where you assess your performance, your team’s performance, and the performance of outsourced services.  What can you do better? What went better than expected? What curve-balls occurred the required you to act fact with a…

  • Selling ChatBots – Sell What It Does – Not What It Is – SCCMH [Podcast 41]

    From the pages of the https://www.facebook.com/groups/copywritingandcontenthacks/  Closed Facebook Page, Jim and Stew discuss a question from a member who is looking for some advice on crafting a chatbot sales letter for my company that can be used as a direct, mailed sales letter and as a longer form cold email. Jim walks through a wizard to better sell…

  • Entrepreneurial Burn Out – Interview with Dr. Kelly Shockley – SCCMH [Podcast 40]

    Jim Edwards and Stew Smith get interviewed by Dr. Kelly Shockley (https://areyoureallyhealthy.com) who is focused on helping entrepreneurs with burnout.  Jim and Stew share how they avoid burnout and get the blessing of Dr. Kelly along with more ideas of what to look out for and how to avoid “entrepreneurial burnout.” You can also find Dr…

  • IT Professional Needs Help With Copy – SCCMH [Podcast 39]

    Jim Edwards and Stew Smith discuss a posted Facebook question from the Sales Copy and Content Marketing Hacks closed Facebook Group – https://www.facebook.com/groups/copywritingandcontenthacks/ How about write a BOOK? Jim walks through method to become the expert in the field but not necessarily explaining how sausage is made. Here is the question: From BJ: I’m working…

  • Jim Demonstrates Salescopy Algebra II – SCCMH [Podcast 29]

    The irresistible offer factor formula: PP  / P factor = IOF (Irresistible Offer) Payoff and Promise divided by Pain Factor = Irresistible Offer P factor = Time, Effort, Resourses, and Skill – Watch and learn how to re-think salescopy into a short framework that is easy to follow.  Follow us on the Salescopy and Content Marketing Hacks…