Jim Edwards and Stew Smith discuss how to create useful free content to help you build leads, relationships, and sales, personally created for your ideal customer – AKA the Avatar. What is the difference between a lead magnet and a trip wire? Learn about both and when to use them best.
Check out the Facebook Group – Sales Copy and Content Marketing Hacks at
/ copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai







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