Category: Weekly Updates

  • Weekly Update – August 23, 2023

    Article of the Week This Changed Everything For Me!  “The New Frontier of Copywriting: Harnessing the Power of DISC”  Decades in the Game I’ve been in the game of writing sales copy for quite some time now. Since 1990, to be precise. But it wasn’t until around 2001 that I decided to get serious and…

  • Weekly Update – August 16, 2023

    Article of the Week The “Cheat Codes” For Your Headlines How to instantly amplify the effectiveness of every headline you create for every blog post, sales letter, video… and MORE! What headlines REALLY do… and how to make them do it better How DISC amps up the power of any headline The single biggest headline…

  • Weekly Update – August 9, 2023

    The Mind-blowing Influence of DISC on Copywriting: This Will Change How You Sell Forever! The Significance of DISC in Sales Copy and Content Marketing • The DISC model (Dominance, Influence, Steadiness, Conscientiousness) is a powerful tool to understand different personality types and communicate effectively with them. • In sales or marketing, DISC can help craft messages that…

  • Weekly Update – August 2, 2023

    FACT: utilizing visually appealing images strategically can significantly improve your leads. • Discover the secret sauce to high-converting sales copy and content that will revolutionize your marketing strategy. • Learn how understanding DISC communication styles can help you connect with your target audience and boost your conversion rates. • Unlock the power of DISC to…

  • Weekly Update – July 26, 2023

    Jim’s Golden Nuggets Psychological Triggers: How To Make INSTANT Emotional Appeals in Your Optin Page Copy Read on for the rest of the story… Let’s talk for a minute about psychological triggers and how they apply to your opt-in page for maximum conversions. First off, what is a psychological trigger? My definition of a psychological…

  • Weekly Update – July 19, 2023

    Jim’s Golden Nuggets Which Of These Mistakes Is KILLING Your Conversion Rates… Especially On Your Optin Pages These mistakes kill your optin and list building efforts. If you’re making these mistakes… STOP! If you haven’t made them yet… DON’T! Thus begins the lesson… Mistake #1. Not Targeting A Specific AvatarOne major blunder is not thoroughly…

  • Weekly Update – July 12, 2023

    Jim’s Golden Nuggets Cracking the Code: How to Create Highly Effective Video Content That Speaks Directly To Your Audience “Catering to the individual communication styles of your audience is key to creating video content that connects and converts.” When it comes to creating video content, understanding and adapting to the DISC communication styles of your…

  • Weekly Update – June 28, 2023

    Jim’s Golden Nuggets “Unlock Your Ideal Customer’s Motivation with These 7 Hot Buttons” “The Secret Sauce to Target Your Ideal Customers!” Read on to discover the keys to identifying what makes your ideal customer tick! Do you want to connect with your ideal customers at a deep level without wasting countless hours guessing what motivates…

  • Weekly Update – June 21, 2023

    Jim’s Golden Nuggets Not All Avatars Communicate The Same Way Read on to discover the secret of your ideal customer’s communication style. When communicating with your ideal customer avatar, a colossal mistake entrepreneurs often make is assuming everyone communicates the same way. It’s a mistake for several reasons. First, if you assume everyone communicates the…

  • Weekly Update – June 14, 2023

    Jim’s Golden Nuggets The Avatar Challenge: Are You Ready to Create a Thriving Business by Connecting with Your Ideal Customer? Read on to learn how to create a detailed Avatar profile and take your business to the next level. Today I’d like to share with you my biggest takeaways from the “2-Hour Avatar Challenge” we…