Tag: contentmarketingtips

  • 3 Crippling Myths About Content Marketing Every Entrepreneur MUST Ignore

    Content Marketing gets a lot of attention now, but it’s been around since the first caveperson scratched a stone across a cave wall and made a picture to sell their saber tooth tiger teeth… or used muskrat pelts! Content marketing is NOT NEW… but it’s more necessary than ever (if you want authority in your…

  • Make MORE Sales From NEW Leads – FAST!

    How soon should you start selling to new leads when they get on your list? The short answer is immediately. But just because you make an offer doesn’t mean the game is over. The real objective here (besides making sales) is to build a relationship. Think about it. Who do you buy from?

  • What Makes a Good OFFER for Content Marketing? SCCMH [Podcast 138]

    Let’s discuss some of the many ways to get deep into the psychology of sales copy writing with a good OFFER. When to post an offer or buy now button? This is part three of the trilogy, Hook – Story – Offer on podcasts 136, 137 & 138 Check out the Facebook Group – Sales Copy Writing and…

  • Getting Potential Customers in the Right Zone to Buy – SCCMH [Podcast 55]

    Getting Potential Customers in the Right Zone to Buy – Compelling Story and Offer Jim Edwards and Stew Smith discuss the importance getting your readers / listeners of your sales copy in the right zone to buy.  Different emotions need to get poked and you do that with your story and offer. See more about…

  • Hidden Persuasion Wizard (Wizard Walk Through) – SCCMH [Podcast 53]

    Jim Edwards and Stew Smith walk through the process of using one of many salecopy / content market wizards.  Check out the Hidden Persuasion Wizard walk-through as Jim teaches us how to use this wizard and when it is appropriate.  In this case, you have to get within people’s radar as they search through all…

  • The Power of Headlines (Foul Play Suspected) – SCCMH [Podcast 47]

    Jim and Stew Smith discuss the importance of headlines with an amazing sub-conscious prop that Jim created to grab your attention by “not” grabbing your attention. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out…

  • What is Good Enough (with anything you produce) – SCCMH [Podcast 46]

    Jim and Stew discuss What is Good Enough with business products, webpages, services, content. But always keep evolving as good enough today should be different from good enough 5 years ago. Check out how Jim and Stew handle the things that make us all human – typos, errors, mistakes, technology evolution, and much more.   Check…

  • Customer Service Stories To Learn From – SCCMH [Podcast 45]

    Jim and Stew discuss decades of customer service issues (good and bad) as well as the most current ones of the book launch of Copywriting Secrets https://copywritingsecrets.com. There is a fine line between doing too much customer service and just refunding people for their money.  Learn where the line is.  But also take customer service information…

  • Importance of FB Groups in Business – SCCMH [Podcast 43]

    Jim Edwards and Stew Smith discuss the importance of groups and how they can not just help you with sales, but be a source of positive vibes in your life and work. Having a place to seek answers / advice and share knowledge is what every self-employed entrepreneur needs.  Jim takes this Facebook Group concept…

  • To, Through, and After with Business – SCCMH [Podcast 42]

    Jim uses an idea of Stew’s for this podcast. Stew Smith has a podcast segment called To, Through, and After https://www.stewsmithfitness.com/blogs/news/check-out-the-to-through-and-after-podcasts-with-stew-smith-and-others where he interviews people about their military special ops journey – what they did before the military getting TO the training, getting THROUGH the training, and After the training as an active duty member.  Jim takes this…