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What Does Your Customer Need to Know (Problems, Solutions, You As The Answer?) – SCCMH [Podcast 93]
Jim and Stew solve problems! See https://copyandcontent.ai/ for more tools to help you solve business / sales copy problems. What is the Biggest Issue that your ideal customer needs to know. People will buy anything to solve a problem or achieve a result. Are you the solution to helping your customer solve that problem and…
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Being Ready for Business Opportunities as They Emerge – SCCMH [Podcast 92]
Jim Edwards and Stew Smith discuss how online businesses have evolved in the last 20 years and those who are doing well. Are you ready to capitalize on business opportunities as a business entrepreneur – especially with online business? Are you flexible and technically savvy to go virtual? Are you open to the next big…
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Bump Offers, One Time Offers And When to Use Them – SCCMH [Podcast 90]
Jim Edwards and Stew Smith answer the question: Has anyone ever tried putting a “bump” offer on a free lead magnet page? First he explains thoroughly the differences between Order Bumps, Bump Offers, and One Time Offers (OTO) with some great analogies that helps even the beginner entrepreneur understand the importance of these “upsells”. Check…
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Salescopy On Landing Pages – Need to Know Info! – SCCMH [Podcast 89]
Jim Edwards and Stew Smith discuss what kind of salescopy is needed and works best on landing pages. How your sales pages LOOKS immediately is important. Having a hook, a compelling SHORT story, and a dynamite offer is how it works optimally for you and your business goals. You need to quickly inform people that…