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  • The Perfect Follow-Up Email Sequence?

    As an entrepreneur, you know the importance of creating a strong bond with new customers. But when it comes to following up with email, it’s easy to get overwhelmed with all the possibilities (and advice from everyone and their well-meaning brother!). A welcome email sequence is a great way to show new customers you value…

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  • Weekly Update – May 3, 2023

    Jim’s Golden Nuggets Crafting a Perfect Email Message: Get Your Message Across Instantly Creating a compelling email message is essential for getting your message across and driving your desired action. Your subject line is the most critical factor in determining whether your message is opened. If no one opens your email, no one will read…

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  • Stop Guessing & Stop Wasting Time (and Money)

    Unlock the Secrets to Connecting with Your Customers on a Personal Level • Uncover the biggest mistakes entrepreneurs make when defining their ideal customer avatar • Learn how to segment your audience for maximum ROI • Discover how to understand your ideal customer’s needs and desires As an entrepreneur, it can be difficult to connect…

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  • Weekly Update – April 26, 2023

    Jim’s Golden Nuggets Master the Art of Selling with Your Own Powerful Avatar! Read on for why the avatar is critical to every business… including yours… Need to make your sales copy and content marketing efforts more effective? Look no further than the Avatar! An Avatar is your ideal customer profile that provides you all…

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  • If you like ChatGPT… if you use it at all… you MUST read this ASAP!

    Let me begin with a startling admission… I use the software engine behind ChatGPT every day (though I use a tricked-out version in my own site we call “Genie Chat” that gives me a ton more options than plain ChatGPT). Chatbots like ChatGPT are great “playground” tools – or at least that’s how I use…

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