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  • Ways to Inject Urgency Into an Evergreen Offer Without Lying [Podcast 305]
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  • The Simple Formula for Choosing “What To Write About?”

    April 15, 2026

    Most people don’t’ fail to write a book. They fail to make a decision. And that sounds harmless… until you realize it quietly steals years. You circle ideas. You brainstorm. You open a document, type a few lines, delete them, and tell yourself you will come back when it feels clearer. Meanwhile, someone with less…

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  • Why Writing a Book Changes Everything – It is a Strategic Business Move [Podcast 294]

    April 10, 2026

    Jim Edwards and Stew Smith discuss why adding a business book to your marketing plan is a strategic business move. Check out Jim’s words of wisdom as he breaks this down for all of us. Writing a book is about becoming the person people listen to… The Expert… The Authority. It also allows you to…

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  • You Are Sitting on a Book That Could Change Your Business (and your Life!)

    April 8, 2026

    You’re sitting on a book you may never write… Not because you lack ideas or ability to do it. Because you’re probably looking in the wrong place. You think you need more research. More credentials. More time. Meanwhile, the most valuable content you could ever publish is already behind you. Buried in conversations. Hidden in…

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  • Jim Edward Genie Walk-Through with Coaching Offer Brainstorm [Podcast 293]

    April 3, 2026

    Jim Edwards and Stew Smith walk you through a Genie Hack by taking a chapter (or article) you have written to help you create a list of coaching plans and offers for higher ticket items using previously written content. Check out Jim’s words of wisdom as be breaks this down for all of us. Also…

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  • Why Writing a Book Changes Everything

    April 1, 2026

    Most entrepreneurs think writing a book is about becoming an author. It is not. Writing a book is about becoming the person people listen to… The Expert… The Authority. Think about it. Two people walk into the same room. Both are experts. Both have experience. Both know their stuff. Only one of them has written…

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