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Sales Copywriting & Content Marketing Hacks Podcast

We help entrepreneurs sell more with less effort and less stress… no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more.

WARNING: we are not here to teach copywriters the finer points of copywriting… we’re here to make it easy for normal people to use words and pictures to make more sales and get results. And, we have a lot of fun doing it!

  • “Chat GPT Can’t Give You an Answer to Questions You Do Not Even Know to Ask” – Jim Edwards [Podcast 319]

    Jim Edwards and Stew Smith discuss the after action lessons learned from a recent book launch and get on the topic of offering coaching programs to differentiate yourself from AI. The quote below was created by Jim: “Chat GPT Can’t Give You an Answer to Questions You Do Not Even Know to Ask” Offer a…

  • The Launch Checklist: What You Actually Need Done Before Pressing Go [Podcast 318]

    “A deadline without consequences is just a suggestion wearing a watch.” If you are trying to launch a new product, service, or book, check out the GO Test Before you press go, ask five questions: Is the close date set? Is every major content and communication piece scheduled? Is the proof organized and matched to…

  • Why Most Entrepreneurs Make Product Launches Way Too Complicated [Podcast 317]

    Simplify your product launch and sell more with less work Why do marketers make every product launch harder than it has to be? Because they’re adding variables like it’s a shopping list for the apocalypse. Crazy videos. Long indoctrination sequences. Interviews. Testimonials. Launch pages upon launch pages. You build a plan an army would struggle…