Latest Posts
- 3 Psychological Triggers That Make Order Bumps Convert
- Close the Loop and Get Things Done PLUS Make a Presentation in Minutes with Jim Edwards [Podcast 272]
- Turn Your Book Into a Course Into a Coaching Program (6 C’s of Telling a Story) [Podcast 271]
- Book vs Coaching Funnel – Which One Actually Works?
- The Power of a Seasonal Promo (Even If You Have To Make One Up)
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3 Psychological Triggers That Make Order Bumps Convert
Let’s be real: an order bump is the sneakiest, friendliest little sales ninja in your funnel. It’s that tiny checkbox sitting quietly next to the credit card form whispering, “Hey, wouldn’t you like fries with that?” Done correctly, an order bump can take your funnel from “meh” to “holy crap, did we just double our…
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Close the Loop and Get Things Done PLUS Make a Presentation in Minutes with Jim Edwards [Podcast 272]
Jim Edwards and Stew Smith discuss how unresolved tasks become unresolved problems and the basis to our mental stress each day. Then we make a presentation using the CopyandContent.ai Genie with hack-like skill. Check out the Facebook Group Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks/ and for more information on the wizards used to make…
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The Power of a Seasonal Promo (Even If You Have To Make One Up)
Here’s the truth: people don’t buy because of logic. They buy because of emotion and timing. Give them a reason – be it a season, a milestone, or a special occasion and suddenly their excuses vanish. That’s why seasonal promos are pure rocket fuel for sales. But let me be clear: I’m not talking about discounts.…