

Have you ever thought about why some people give away free stuff while others charge for it right away? (Maybe that’s what you’re doing?) A lot of folks believe that starting with freebies is the only way to go. They think it helps build a list of potential buyers. What they’re really thinking is that
‘New Year, New You’ isn’t just a motivational mantra; it’s a golden opportunity for you to reinvent your offers… and your life! If your sales don’t match your goals, it’s time to rethink your value stack… NOT your price! Here’s how to supercharge your offers for maximum impact AND profit. The Secret to a High-Converting
Let’s start with a little honesty sandwich… You poured your heart into that webinar. Spent weeks (maybe months) crafting the slides, tweaking your offer, practicing your pitch, and psyching yourself up to deliver it live. And it crushed. People loved it. Chat blew up. Sales came in. Then you thought… “If only I could do
Jim Edwards and Stew Smith discuss the options available after you create a useful piece of content, such as a video/webinar. Check out this laundry list of sharing and re-sharing important content that helps more people see your offer, opt in, or reverse-squeeze to opt in. Check out this to-do list Jim makes. Check out
You’ve probably heard this one before:“People don’t buy products… they buy value.” Sounds good, right? But here’s the kicker, most marketers throw the word “value” around like confetti at a cheap Vegas wedding… and their “value stack” looks like a sad little pile of coupons from the back of a placemat at a dive diner.