Latest Posts
- Why Your Funnel Follow-Up Fails (And How to Fix It)
- Selling More Products and Services with Two Types of Funnels and Presentation Creator Walk-Through [Podcast 273]
- 3 Psychological Triggers That Make Order Bumps Convert
- Close the Loop and Get Things Done PLUS Make a Presentation in Minutes with Jim Edwards [Podcast 272]
- Turn Your Book Into a Course Into a Coaching Program (6 C’s of Telling a Story) [Podcast 271]
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Sales Copywriting & Content Marketing Hacks Podcast
We help entrepreneurs sell more with less effort and less stress... no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more.
WARNING: we are not here to teach copywriters the finer points of copywriting... we're here to make it easy for normal people to use words and pictures to make more sales and get results. And, we have a lot of fun doing it!
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CARVER Method for Business – SCCMH [Podcast 148]
Jim and Stew discuss an old school Special Forces acronym for target analysis BUT we use it for assessing business opportunities and vulnerabilities as well. CARVER = Criticality, Accessibility, Recoverability, Vulnerability, Effect and Recognizability – How can you the CARVER acronym to assess your own business but also the business market and competitors? Let’s put…
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Communications is KEY! – SCCMH [Podcast 147]
Jim and Stew discuss how communications continue to change quickly in life and in business. Communication is KEY. Have you noticed the evolution of email going from everyone excited about “You’ve got mail?” to spam filters and mass delete feature? Some in the younger generation consider email about as formal of writing as snail mail…