Author: Jim Edwards
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Jim Edwards Discusses Book Royalties vs Book Leverage to Make More Money [Podcast 290]
Jim Edwards breaks down his most profitable use of writing a book. It is not book royalties, though those are nice. The biggest gains in revenue from writing a book come from a wide variety of uses of the book as leverage to sell higher-priced items in your business. Things like coaching programs, courses, and…
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Jim Edwards Breaks Down Leads, Subscribers, and Relationships in Business [Podcast 289]
Jim Edwards and Stew Smith discuss the differences between leads, subscribers, and relationships with potential customers and current customers. Creating a customer is one thing, but creating a return customer requires a relationship. Check out Jim’s words of wisdom as be breaks this down for all of us. Also check out the Facebook Group –…
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From Zero to 1,000 Leads: The Truth About Scaling Your List
Last week we talked about funnels that nurture instead of nag. Funnels that feel like a helpful guide instead of a pushy salesperson doing a home invasion of your inbox. Now here is the part most people skip. They build the funnel… and then stare at it like a microwave waiting for popcorn. Nothing happens…
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Jim Edwards Coaches Consistent Content Marketing [Podcast 288]
Jim Edwards explains consistent content marketing over the last 20 years and how things have changed from data being valued to results being valued. There is data, information, knowledge, experience, and wisdom. Where dones your content rank in that spectrum? Check out the Facebook Group – Sales Copy and Content Marketing Hacks at / copywritingandcontenthacks and for more…
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Funnels That Nurture, Not Nag: Turning Opt-ins Into Buyers Without Annoying!
Let’s start with a simple truth… Most funnels are boring. Not just a little boring. Painfully boring. The kind of boring that makes people hit delete faster than a kid swiping away broccoli. Entrepreneurs build a landing page, hook up an email sequence, and then wonder why nobody buys. They blame the copy. They blame…
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Jim Edwards Teaches Lead Magnets – Building with Quality [Podcast 287]
Jim Edwards and Stew Smith discuss how to create useful free content to help you build leads, relationships, and sales, personally created for your ideal customer – AKA the Avatar. What is the difference between a lead magnet and a trip wire? Learn about both and when to use them best. Check out the Facebook…