Author: Jim Edwards

  • The Anatomy Of A Perfect Webinar Offer Stack

    Most webinar offers don’t fail because they’re bad. They fail because they’re a steaming, stinky stack of the same old thing. Same promises. Same pile of bonuses. Same awkward shift from teaching to selling that makes people mentally check out, physically log off, and go refill their coffee. And here’s the uncomfortable part. Your audience…

  • Keeping on Top of Marketing Trends Plus Using Webinars to Build a List [Podcast 298]

    Jim Edwards and Stew Smith discuss recent marketing strategies that can be applied to your own business if you keep an eye open. Plus, Jim shows us how to make webinars to build a list. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at   / copywritingandcontenthacks   and for more information on the wizards used…

  • How To Transition From Teaching To Pitching (Without Losing People)

    There is a moment in every webinar when the air changes. You can feel it before you see it. The chat slows. The faces on screen lean back just a little. The invisible clock in everyone’s head starts ticking louder (usually around the 45–50-minute mark). People didn’t come here to be sold. They came to…

  • Planning Your Book to Be Successful [Podcast 297]

    Jim Edwards and Stew Smith discuss the planning stages of writing your first book. See how Jim and Stew walk you through the process they use to go through when going from book idea to publication. What do they need? What info do you have that you need to share? Check out the Facebook Group…

  • Why Webinars Are Still The Best Way To Build Your List

    Why do some people seem to attract eager prospects almost effortlessly while others struggle to get a single email sign up? It is rarely about luck. It is almost always about connection. And right now, in a world overflowing with noise, short posts, and endless scrolling, one tool continues to rise above the chaos. Not…

  • The Step You Skipped That DOOMED Your Book

    This is not a blame game, it’s just the honest truth. Most people do not fail at writing a book because they’re not smart enough. They fail because they sit down, open a blank document, and basically say “let’s see what happens.”Why do 99.99% of people do that? Because no one has taught them better.…

  • Don’t Get Stuck in the Book Writing Process – Know Your Audience [Podcast 296]

    Jim Edwards and Stew Smith discussed how to create and start writing the book. Why and how do you get to develop a book idea? See how Jim and Stew think through the process that most people get stuck on an easy piece because they do not thoroughly understand the audience for whom they are…

  • Waiting to Write Your Book Is Costing You Opportunities

    You are not stuck. You’re just delaying something that’s already trying to pay you. Every day you wait to write your book, there is someone out there looking for exactly what you know… and hiring someone else because they can’t buy it from you. I used to get mad when I went to conferences and…

  • Book Interview Question Genie Walk-Through with Jim Edwards [Podcast 295]

    Learn how Jim Edwards uses his sales copy and content marketing Ai tools to help you develop interview questions for podcasts or for other content needs. This Genie Hack is one of Jim Edward’s software tools that makes developing content for articles, podcasts, sales descriptions, social media posts, and even writing a book! Also check…

  • The Simple Formula for Choosing “What To Write About?”

    Most people don’t’ fail to write a book. They fail to make a decision. And that sounds harmless… until you realize it quietly steals years. You circle ideas. You brainstorm. You open a document, type a few lines, delete them, and tell yourself you will come back when it feels clearer. Meanwhile, someone with less…