Author: Jim Edwards

  • Weekly Update – May 22, 2024

    From Selling Houses to Selling Dreams: How I Used Personal Storytelling to Skyrocket Sales It was a pivotal moment. I had just attended a conference about web marketing and had learned about the power of long-form sales letters. The trainer emphasized the importance of using a compelling story to kickstart the sales letter and set…

  • Interview with Izzy Whitfield (11 yr old author) + Believe in Yourself & Face the Fear of Rejection [Podcast 227]

    Jim and Stew interviewed a young lady who had written three books for early teens on building better confidence, study habits, post-COVID learning issues, and dealing with other stresses in life. After a few minutes, you will not believe this girl is 11 years old. Trust me when we say, “You will learn something from…

  • Weekly Update – May 15, 2024

    “How a Coffee Entrepreneur Unlocked the Power of Customer Avatars!”  (The Game-Changing Lesson Every Agency Professional Must Learn About Customer Avatars) One of the great things about what I do is I have the privilege of working with a diverse range of cool people who want to serve others AS they also improve their sales…

  • AI Genie Walk-Throughs with Jim Edwards (3,5,7 Word Hook Genie) [Podcast 226]

    Jim Edwards and Stew Smith discuss creating a hook for any title, headline or email subject line using the 3,5,7 Work Hook Genie. We go through a hook creation in less than 5 minutes, creating a hundred options. Check out https://CopyandContent.ai/ for access to sales copywriting and content marketing for all your business writing needs.…

  • Weekly Update – May 8, 2024

    What’s The Perfect, Most Profitable Market For YOUR Agency? I remember back in 1997 when I first started selling websites in my little agency (we called it a “website development company” back then). I was a one-man show, taking on the roles of salesperson, website designer, graphic designer, and copywriter all by myself. It was…

  • AI Genie Walk-Throughs with Jim Edwards (User Profiles, Avatars, and Results) [Podcast 225]

    Jim Edwards and Stew Smith discuss creating a user profile that coordinates with your avatar and your content/sales result. Check out https://CopyandContent.ai Genies and Online Coaching Programs for all of your copywriting and sales and online marketing needs. Let the Avatar-enabled Genies do the work for you. Jim and Stew share ideas on getting something that is…

  • Weekly Update – May 1, 2024

    Article of the Week Why Agency Work Could Be the Key to Understanding Your Customers Like Never Before! Soosan and I have been pouring our energy into making videos lately… a LOT of videos! But, these aren’t just any videos-they’re step-by-step guides that show folks how to craft their own Authority site and how to…

  • Return on Relationships with Christopher Vos and Jim Edwards [Podcast 224]

    Try expressing gratitude to your customers! Jim and Stew interview Christopher Vos and discuss saying thanks specifically to those who have supported your business. If you want more return customers, thank those who have been with you on your entrepreneurial journey. Christopher Vos is the creator of Return on Relationships, (https://therormethod.com) and he shows how…

  • Weekly Update – April 24, 2024

    Article of the Week Beyond the Headline: 4 Key Areas That Can Make or Break Your Sales Letter In order to maximize sales and conversions on your sales letters, it’s important to thoroughly test and optimize various elements beyond just the headline. YES! The headline is the most important element to test and optimize. I…

  • Why You Need an Authority Site and How to Build It Quickly – Genie Style with Jim Edwards [Podcast 223]

    Jim Edwards and Stew Smith discuss having a website that sets you apart from the competition, and it’s a quick and easy way to send potential customers to get to know you. We walk you through the Authority Site Genie and build the content for a killer website. Check out the Facebook Group – Sales…