Author: Jim Edwards
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Turn A Single Webinar Into An Evergreen Cash Machine (Without Recording Again)
Let’s start with a little honesty sandwich… You poured your heart into that webinar. Spent weeks (maybe months) crafting the slides, tweaking your offer, practicing your pitch, and psyching yourself up to deliver it live. And it crushed. People loved it. Chat blew up. Sales came in. Then you thought… “If only I could do…
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Getting More Eyeballs on Your “Live” Event Video/Webinars [Podcast 280]
Jim Edwards and Stew Smith discuss the options available after you create a useful piece of content, such as a video/webinar. Check out this laundry list of sharing and re-sharing important content that helps more people see your offer, opt in, or reverse-squeeze to opt in. Check out this to-do list Jim makes. Check out…
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The Perfect Webinar Offer: How to Stack the Value Until They Say YES!
You’ve probably heard this one before:“People don’t buy products… they buy value.” Sounds good, right? But here’s the kicker, most marketers throw the word “value” around like confetti at a cheap Vegas wedding… and their “value stack” looks like a sad little pile of coupons from the back of a placemat at a dive diner.…
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Best Ways to “Cash In” with Your Book [Podcast 279]
After you write a book – then what? It is not magic that get eyeballs on your book, it is work – marketing. Jim Edwards discusses many ways to make money off of your newly written book – sell books + use it as the authority tool to sell bigger priced services (coaching, course, high…
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Using Hooks as the Bright Shiny Object for Trendy Topics with Jim Edwards [Podcast 278]
What attracts people? Bright, shiny objects and trendy topics are hooks that draw eyeballs to your products and services. Stew and Jim kick a few topics where trends can match your hooks to really make a positive impact on sales. Check out the Facebook Group Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks/ and for more…
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From Signup to Show-Up: Writing Emails That Get Butts In Seats – Especially This Time Of Year!
How to Turn “I’ll Be There” Into “I’m Already Logged In!” Have you ever run a webinar, challenge, or training and wonder why your “registered attendees” vanish into thin air the second you go live? It’s like hosting a party where 200 people RSVP “HECK YES!” and then only your Aunt Mildred shows up, 10…
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Don’t Let Your Webinar Funnel Flop This Holiday Season!
(Fixing Your Webinar Funnel: Steps To Improve Conversions) The holiday season is the perfect time to maximize profits, but is your webinar funnel ready to take advantage? This article reveals how small tweaks can create a tidal wave of sign-ups and conversions, ensuring your offerings shine throughout this festive sales period. Don’t let your hard…
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Make Money While You Sleep… But Work Your Butt Off While You’re Awake
Making money while you sleep sounds dreamy, right? You imagine relaxing on a beach, with your sales are chugging away in the background, magically generating income while you sip on a piña colada. But here’s the reality check: that dream doesn’t come without hard work. If you want to create sales funnels that run on…
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Jim Edwards Has an Ahaa Moment with Simplifying Funnel Marketing [Podcast 277]
What attracts people? Bright, shiny objects and trendy topics are hooks that draw eyeballs to your products and services. Stew and Jim kick a few topics where trends can match your hooks to really make a positive impact on sales. Check out the Facebook Group Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks/ and for more…
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How To Use Order Bumps And One-Time Offers Without Looking Desperate
Know the difference between the two and stop sounding like a used-car salesman. Order bumps and one-time offers (OTOs) both lift average order value, but they work differently – and you design them differently. The Basic Difference Order Bump: small, complementary, one-click add-on at checkout. Quick yes/no. Often a standalone product elsewhere. Think: companion workbook,…