Author: Jim Edwards
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Books to Open Doors, Get Leads, and Higher Ticket Item Sales [Podcast 292]
Jim Edwards and Stew Smith discuss the using the book to upsell your higher ticket items. Creating a customer by selling a book is one thing, but creating a return customer to upsell requires a relationship. Check out Jim’s words of wisdom as be breaks this down for all of us. Also check out the…
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Jim Edwards Discusses Book Royalties vs Book Leverage to Make More Money [Podcast 290]
Jim Edwards breaks down his most profitable use of writing a book. It is not book royalties, though those are nice. The biggest gains in revenue from writing a book come from a wide variety of uses of the book as leverage to sell higher-priced items in your business. Things like coaching programs, courses, and…
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Jim Edwards Breaks Down Leads, Subscribers, and Relationships in Business [Podcast 289]
Jim Edwards and Stew Smith discuss the differences between leads, subscribers, and relationships with potential customers and current customers. Creating a customer is one thing, but creating a return customer requires a relationship. Check out Jim’s words of wisdom as be breaks this down for all of us. Also check out the Facebook Group –…
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From Zero to 1,000 Leads: The Truth About Scaling Your List
Last week we talked about funnels that nurture instead of nag. Funnels that feel like a helpful guide instead of a pushy salesperson doing a home invasion of your inbox. Now here is the part most people skip. They build the funnel… and then stare at it like a microwave waiting for popcorn. Nothing happens…