Author: Jim Edwards
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If You Want To Plan Your Big Offer Funnel in One Day, Don’t Do These Things
Let’s get one thing straight: planning a funnel in a single day is a trap for most people – not because speed is bad, but because they plan the wrong things. Too many people mix up planning their funnel with actually creating it. They think that a quick afternoon can whip up a money-making machine.…
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Merry Christmas from Jim and Stew – Plus Bonus Feature to Crush the Last 7 Days of the Year! [Podcast 283]
Jim Edwards and Stew Smith discuss how to use the last week of the year to simplify your life/business or double down on a project with new found focus. Some of the best ideas and accomplishments have generated in this week between Christmas and New Year. Here are some ways to utilize it to your…
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Learn How to Set Yourself Apart from “Experts” in Your Field [Podcast 282]
Jim Edwards and Stew Smith discuss getting your information from “experts”. It is wise to be able to differentiate information, knowledge, know-how, and wisdom. Check out this video of how to set yourself apart from everyone else spewing information. Be able to share your knowledge and experience that Chat GPT does not share. Try out…
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Why Some Bonus Stacks Work (And Some Don’t)
By Someone Who’s Seen More Funnels Than a State Fair Food Stand Bonus stacking is the strategy people think they understand until they try it, flop harder than a squirrel jumping face first into a frozen birdbath and then swear it doesn’t work (while blaming some “guru” for their crap results). The truth is simple.…
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Adding Value to Existing Products and Services [Podcast 281]
Jim Edwards and Stew Smith discuss adding value to your products and services with a variety of options: bundles, new freebies, and specials. Then we do a Value Ladder Genie walk-thru using the CopyandContent.ai Genie with hack-like skill. Check out the Facebook Group Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks/ and for more information on…
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From Freebie to Premium: How to Build Your Value AND Your Income
Have you ever thought about why some people give away free stuff while others charge for it right away? (Maybe that’s what you’re doing?) A lot of folks believe that starting with freebies is the only way to go. They think it helps build a list of potential buyers. What they’re really thinking is that…
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Stop Playing Small: Transform ANY Offer with Explosive Value This Season!
‘New Year, New You’ isn’t just a motivational mantra; it’s a golden opportunity for you to reinvent your offers… and your life! If your sales don’t match your goals, it’s time to rethink your value stack… NOT your price! Here’s how to supercharge your offers for maximum impact AND profit. The Secret to a High-Converting…
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Turn A Single Webinar Into An Evergreen Cash Machine (Without Recording Again)
Let’s start with a little honesty sandwich… You poured your heart into that webinar. Spent weeks (maybe months) crafting the slides, tweaking your offer, practicing your pitch, and psyching yourself up to deliver it live. And it crushed. People loved it. Chat blew up. Sales came in. Then you thought… “If only I could do…
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Getting More Eyeballs on Your “Live” Event Video/Webinars [Podcast 280]
Jim Edwards and Stew Smith discuss the options available after you create a useful piece of content, such as a video/webinar. Check out this laundry list of sharing and re-sharing important content that helps more people see your offer, opt in, or reverse-squeeze to opt in. Check out this to-do list Jim makes. Check out…
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The Perfect Webinar Offer: How to Stack the Value Until They Say YES!
You’ve probably heard this one before:“People don’t buy products… they buy value.” Sounds good, right? But here’s the kicker, most marketers throw the word “value” around like confetti at a cheap Vegas wedding… and their “value stack” looks like a sad little pile of coupons from the back of a placemat at a dive diner.…