Latest Posts
- The Simple Plan Behind A Successful Special Event Promotion
- Choose a Holiday Offer You Can Actually Deliver [Podcast 320]
- How To Choose A Holiday Promotion That Actually Works
- Wash, Rinse, Repeat: How to Sell Your Flagship Offer 3-4 Times a Year Without List Burnout
- “Chat GPT Can’t Give You an Answer to Questions You Do Not Even Know to Ask” – Jim Edwards [Podcast 319]
Categories
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Facebook Live – Preparing for Black Friday and Other Big Holiday / Seasonal Sales – SCCMH [Podcast 48]
Jim and Stew Smith discuss some smart ways to stand out when having a sale. Don’t have a sale just to have a sale. Stand out by being different, funny, and adding value to a purchase vs just dropping the price. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks…
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The Power of Headlines (Foul Play Suspected) – SCCMH [Podcast 47]
Jim and Stew Smith discuss the importance of headlines with an amazing sub-conscious prop that Jim created to grab your attention by “not” grabbing your attention. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out…
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What is Good Enough (with anything you produce) – SCCMH [Podcast 46]
Jim and Stew discuss What is Good Enough with business products, webpages, services, content. But always keep evolving as good enough today should be different from good enough 5 years ago. Check out how Jim and Stew handle the things that make us all human – typos, errors, mistakes, technology evolution, and much more. Check…
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Customer Service Stories To Learn From – SCCMH [Podcast 45]
Jim and Stew discuss decades of customer service issues (good and bad) as well as the most current ones of the book launch of Copywriting Secrets https://copywritingsecrets.com. There is a fine line between doing too much customer service and just refunding people for their money. Learn where the line is. But also take customer service information…
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Lessons Learned from Recent Book Launch – SCCMH [Podcast 44]
Jim and Stew discuss the recent book launch of Copywriting Secrets https://copywritingsecrets.com. Anything that you do in business, there should be a moment where you assess your performance, your team’s performance, and the performance of outsourced services. What can you do better? What went better than expected? What curve-balls occurred the required you to act fact with a…