(Don’t Leave Money on the Table!)
If you want to increase your sales as an author, speaker, trainer, or coach, an effective order bump strategy is essential.
What’s an “order bump?”
An order bump is a simple, yet powerful offer presented right before checkout. Think of it as the “would you like fries with that” of online sales.
Done right, it can significantly boost your profit margins without requiring ANY additional traffic.
For a book, the best order bump is an audiobook version. This allows your readers to consume your content on-the-go, catering to those who prefer listening over reading.
Not only can audiobooks fetch higher prices than standard books, they’re a total no-brainer for book buyers to say “Yes!” right before checkout.
If an audiobook isn’t an option, offer related tools or resources that get results!
For example, a checklist that outlines actionable steps to get a result will make your offer more appealing. People want quick, tangible results and often need a structured way to implement what they’ve learned.
Another option is to offer software that automates processes discussed in your book. Think of project management tools, budgeting software, or even apps that align with your book’s theme. Promising to automate a tedious task for your customers makes it far more likely they’ll say yes to your order bump.
You can also consider offering a review certificate. This gives your customers a chance to submit their work and receive personalized feedback. It adds another layer of value and encourages engagement with your material. People are often looking for validation, and knowing someone will review their progress can motivate them to buy.
Side note: review certificates are an excellent gateway to coaching programs, whether 1-on-1 or group coaching. People get a chance to see you in action as you personally help them get results. They get the opportunity to work with you and you get the opportunity to pitch them on the next level of coaching on your value ladder.
Ready to dive deeper? Check out the “Blueprint of a Sales Funnel” article we published recently. This gives you REAL, actionable insights to help you make more sales!
Is your checkout process leaking money? Fix it in minutes!
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The Order Bump Secret: How to Add Instant Profits to Every Sale!
Did you know that most customers are willing to spend more—but only if you present the right offer at the right time? That’s the power of order bumps, and today, I’m showing you how to create irresistible, profit-boosting offers in seconds.
Watch the demo above now and transform your checkout into a cash machine!
Members – Try the Order Bump Genie here!
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