Tag: digital marketing tips and tricks

  • The Offer – What Every Offer Needs In Order to Find Buyers – SCCMH [Podcast 85]

    Jim Edwards and Stew Smith discuss creating a series of podcasts focused on the STARTER KIT for online business.  This week is about your offer and the types of things that potential customers need to see in order to buy.  Check it out. Jim describes the OFFER in simplified detail that will help you understand HOW…

  • Business Model – Funnel Flow – SCCMH [Podcast 84]

    Jim Edwards and Stew Smith discuss creating a series of podcasts focused on the STARTER KIT for online business.  This week is about your business model.  Check it out. If your goal is to build a system to gather prospects and turn into clients / customers without having people have to visit the office and…

  • Defining Your Niche Market and Marketing It Correctly – SCCMH [Podcast 83]

    Jim Edwards and Stew Smith discuss creating a series of podcasts focused on the STARTER KIT: Online Business Goals:  This week’s topic is Knowing Your Market and Asking the Question – Are You Marketing Your Market Correctly. Where are  your future customers? The people who want to give  you money for what you sell? Recommendations…

  • Online Business Starter Kit – SCCMH [Podcast 81]

    Jim Edwards and Stew Smith discuss creating a series of podcasts focused on the STARTER KIT: Online Business Goals:   If your goal is to build a system to gather prospects and turn into clients / customers without having people have to visit the office and need help with creating an online coaching / communications arm of…

  • Accountability and Adaptability in Today’s World of Self Employment – SCCMH [Podcast 80]

    Jim Edwards and Stew Smith discuss the difference of being responsible and accountable to yourself and your business and how you need both to see growth. But, you must also be accountable to being adaptable especially with technology and ways of creating content / salescopy. See more great content on the Facebook page The Salescopy…

  • Different Types of Writing And Salescopy – SCCMH [Podcast 79]

    Jim Edwards and Stew Smith discuss the many different kinds of writing. From copywriting, web writing, and business/technical writing, etc… What do you think the most important parts of the following types of writing are required to make for an effective piece of writing for the entrepreneur? Marketing Pieces – ads, sales letters Web Content…

  • The Importance of Hashtags and Why Use Them – [SCCMH Podcast 78]

    Jim Edwards and Stew Smith discuss the importance of using hashtags in social media posts – not only for marketing, but to streamline your own use to save time scrolling.  Understanding how to use them and how they differ from keywords is important.  Watch Jim walk through the FREE Hashtag Scraper (http://www.hashtagscraper.com), a fun toy to play with…

  • Being Authentic in Your Business / Marketing – SCCMH [Podcast 77]

    Jim Edwards and Stew Smith discuss the importance of being authentic in your marketing.  Sometimes this takes a journey of years to become proficient in making products or selling services. Being an authority in something and then able to teach those skills to others in a real way that saves them time and money is being…

  • Titles and Headlines Wizard Walk Through – SCCMH [Podcast 75]

    Jim Edwards and Stew Smith discuss a question from the  Facebook Group: The Salescopy and Content Marketing Hacks Closed Group – concerning making headlines for an advertisement / content that get your attention better.  Remember it is not what it IS, it is what it DOES.  Here is the question we answer and walk through two wizards…

  • Free Book Offer – SCCMH [Podcast 74]

    Jim Edwards and Stew Smith discuss a question from the Facebook Group: The Salescopy and Content Marketing Hacks Closed Group – concerning the FREE BOOK offer concept with marketing. Jim discusses his recent book launch and collateral success with the launch of a free book and how he did it using a variety of scripts…