Author: Jim Edwards

  • How Writing a Book Has Changed My Life and Business – You Can Do It Too – [Podcast 208]

    Jim Edwards and Stew Smith demonstrate using the Genies to create Book Titles and Headlines for smarter copy hooks. Plus we both discuss how writing our books have changed our lives and how having a book helps you with building leads, relationships, and sales personally created for ideal customer. Check out these Genie Software Walk-throughs to…

  • Weekly Update – November 15, 2023

    Article of the Week Are you Invisible? Escape the Sea of Sameness… Have you ever looked around and felt tired of blending into the background or even felt as though you were invisible? Fed up with being seen as just another face in the crowd? I was right there with you. Trying tirelessly to stand…

  • Weekly Update – November 8, 2023

    Article of the Week No Sweat Required: 5 Simple Steps To Creating Your Book It’s time to talk about my favorite topic and one that could change your life: how simple it is to write a book. I’ve been hearing a lot of doubts and questions lately, like, “Is it really that easy?” Well, my…

  • Differences Between Hooks and Unique Selling Propositions [Podcast 207]

    Jim Edwards and Stew Smith discuss hooks and USPs – Unique Selling Points or Propositions. Check out how they can be integrated into sales copy, advertisements, and daily content. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy…

  • Weekly Update – November 1, 2023

    Article of the Week Journey said it best ‘Don’t Stop Believing’… (I bet you just sang that in your head) Alright, gather ’round folks! Today, I’m about to hit you with some serious wisdom that I’ve learned in my 30+ years in business (all different types). As a fellow business owner, I totally get it…

  • After the Business Conference TO DO List – Act NOW – [Podcast 206]

    Jim Edwards and Stew Smith discuss relationships built, information learned, and tasks you should do after the Business Conference you recently attended. Acting ASAP is key to improving your current status. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make…

  • Weekly Update – October 25, 2023

    Article of the Week Embracing the Difficult Path Amidst a Sea of Shortcuts The face of business (and life in general) today looks completely different than it did just a few years ago. One thing has stayed the same… integrity. You either have it, or you don’t. Now that we are all accustomed to changing…

  • Weekly Update – October 18, 2023

    Article of the Week Receipt Page Hacks that Sizzle: How to Amp Up Your Sales with Flaming Hot Receipt Pages When it comes to your sales funnel, the receipt page is often an overlooked aspect. However, a well-designed and strategic receipt page can make a significant impact on your business by maximizing profits and building…

  • Weekly Update – October 11, 2023

    Article of the Week The Fine Line: When Negative Copywriting Crosses the Limit Going “negative” in your copywriting is something you must be aware of, but I think there are two ways that you can go negative. One is a good way, and one is a bad way. Let’s talk about the good way first.…

  • Copy and Content.ai Report – Turning Your Book into a Lead Generation Machine – [Podcast 205]

    Jim Edwards discusses How to Turn Your Book into A Lead Generation Machine with Little Tripwires and Lead Magnets! https://www.copyandcontent.ai He goes through 15 Ways to Get More Leads, Make More Sales, and Build Your Audience from Inside Your Kindle Books. These are ways to make much more than royalties off your book. DON’T BE…