Tag: lead magnet strategy

  • Jim Edwards Teaches Lead Magnets – Building with Quality [Podcast 287]

    Jim Edwards and Stew Smith discuss how to create useful free content to help you build leads, relationships, and sales, personally created for your ideal customer – AKA the Avatar. What is the difference between a lead magnet and a trip wire? Learn about both and when to use them best. Check out the Facebook…

  • Your Email List Is Growing… So Where Is The Money?

    There was a time when having a big list meant you were important. More subscribers meant more reach. More reach meant more power. More power meant more business. More business meant more money. That time is over. Not because email stopped working. But because attention changed. Today’s inboxes are crowded. Algorithms decide what gets seen.…

  • From Freebie to Premium: How to Build Your Value AND Your Income

    Have you ever thought about why some people give away free stuff while others charge for it right away? (Maybe that’s what you’re doing?) A lot of folks believe that starting with freebies is the only way to go. They think it helps build a list of potential buyers. What they’re really thinking is that…

  • How to Turn Freebies into Sales with 3 Simple Emails

    When people ask for something for free, they’re excited. But that excitement doesn’t last long. I can’t tell you how many free things I’ve downloaded and never touched afterward. Now, just imagine that happening with thousands of people. Just signing them up isn’t enough… You need to sell them while they’re still eager. The moment…