Tag: irresistible

  • Jim Demonstrates Salescopy Algebra II – SCCMH [Podcast 29]

    The irresistible offer factor formula: PP  / P factor = IOF (Irresistible Offer) Payoff and Promise divided by Pain Factor = Irresistible Offer P factor = Time, Effort, Resourses, and Skill – Watch and learn how to re-think salescopy into a short framework that is easy to follow.  Follow us on the Salescopy and Content Marketing Hacks…