Tag: evergreen marketing strategy

  • Your Evergreen Funnel Is Not A Crockpot

    The “Set It and Forget It” Myth: Keeping Traffic Flowing to Your Automated Webinar Somewhere along the way, business owners got sold a very expensive fairy tale. It goes like this: Build the funnel. Record the webinar. Hook up the emails. Turn on the magic Internet faucet. Retire to a beach where leads arrive daily…

  • Evergreen Emails Should Feel Timely, Not Trapped in 2019

    The right evergreen email system does not just send messages automatically. It creates trust, increases urgency, and makes every reader feel like the timing is REAL! A large majority of people think evergreen email automation means writing a sequence once, plugging it into a funnel, and letting it run forever. That is how you end…