Tag: courses

  • Jim Edwards Discusses Book Royalties vs Book Leverage to Make More Money [Podcast 290]

    Jim Edwards breaks down his most profitable use of writing a book. It is not book royalties, though those are nice. The biggest gains in revenue from writing a book come from a wide variety of uses of the book as leverage to sell higher-priced items in your business. Things like coaching programs, courses, and…

  • Adding Value to Existing Products and Services [Podcast 281] 

    Jim Edwards and Stew Smith discuss adding value to your products and services with a variety of options: bundles, new freebies, and specials. Then we do a Value Ladder Genie walk-thru using the CopyandContent.ai Genie with hack-like skill. Check out the Facebook Group Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks/  and for more information on…