Tag: authority site

  • Why Every Expert Needs An Authority Site (Even If They Already Have A Funnel)

    Imagine you’re at a conference, eager to share your hard-earned knowledge with a room full of attentive faces. You’ve nailed your presentation, your energy is electric, and your message is on point. But then, after the applause fades, someone asks, “Where can I learn more about you?” Silence hangs in the air. You mention a…

  • Weekly Update – April 3, 2024

    Article of the Week The Opportunity of a Lifetime LOST Because I Didn’t Have THIS Type of Website (And NO, it wasn’t a funnel!) It was the late 1990’s. I was building my business as a speaker in the real estate industry. I was hustling, trying to get booked to speak anywhere I could, especially…