Latest Posts
- Your Prospect Does Not Owe You 20 Pages
- DEBATE: Short form or Long form Sales Letter (The Argument Asks the Wrong Question…) [Podcast 312]
- Texting (SMS) or Email Follow Up Work Flow to the Customer [Podcast 311]
- The Next Sell Starts Before the First One Ends [Podcast 310]
- Are Long-Form Sales Letters Dead?
Categories
-
The Anatomy Of A Perfect Webinar Offer Stack
Most webinar offers don’t fail because they’re bad. They fail because they’re a steaming, stinky stack of the same old thing. Same promises. Same pile of bonuses. Same awkward shift from teaching to selling that makes people mentally check out, physically log off, and go refill their coffee. And here’s the uncomfortable part. Your audience…
-
How To Transition From Teaching To Pitching (Without Losing People)
There is a moment in every webinar when the air changes. You can feel it before you see it. The chat slows. The faces on screen lean back just a little. The invisible clock in everyone’s head starts ticking louder (usually around the 45–50-minute mark). People didn’t come here to be sold. They came to…
-
Planning Your Book to Be Successful [Podcast 297]
Jim Edwards and Stew Smith discuss the planning stages of writing your first book. See how Jim and Stew walk you through the process they use to go through when going from book idea to publication. What do they need? What info do you have that you need to share? Check out the Facebook Group…
-
Why Webinars Are Still The Best Way To Build Your List
Why do some people seem to attract eager prospects almost effortlessly while others struggle to get a single email sign up? It is rarely about luck. It is almost always about connection. And right now, in a world overflowing with noise, short posts, and endless scrolling, one tool continues to rise above the chaos. Not…